Ro OTC landing pages

I designed these product launch and promotion pages. The hero images feature products rendered in 3D using Blender, then comped into photos to create lifestyle product shots. Similar 3D and photo comps were created for the other images on the pages.

Role: Page design, photo editing, 3D renders

 

HAIR SUPPORT

A product launch page for Roman shampoo, conditioner and hair support supplements.

See the live page here.

3D Blender render hero image

The hero image is a comp of 3D Blender product renders backlit to match the sunny morning lighting in a stock photo.

Product photography

The 3D renders had to match the actual photos used for each product feature. The last image of Hair Support Supplement is a hybrid photo / 3D comp.

Lifestyle parallax image

An image from Roman’s fall lifestyle photoshoot appears through a parallax frame alongside value proposition copy.

SUPPLEMENTS

A promotion page featuring a collection of OTC men’s consumer healthcare products.

See the live page here.

3D Blender render hero image

The hero image is a 3D render of the five products, comped into a background image. Lighting and shadows were matched to achieve a realistic morning light effect.

Product photography and renders

The page features are a mix of 3D renders, with product and lifestyle photography, presented in breakout frames.